The Blog


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2014 a Strong Year in Scotts Valley Real Estate - What to Expect …

2014 a Strong Year in Scotts Valley Real Estate - What to Expect …

2014 was another banner year for the Scotts Valley real estate market as the average sales price of single family homes went from $749,325 in 2013 to $809,229, an increase of $59,904. There was also a…

Robert Aldana on HGTV's "Sleep On It"…

Robert Aldana on HGTV's "Sleep On It"…

In 2008, I was on an HGTV television show called "Sleep On It", a show where I would show a family a property and they would get to sleep in the home they were interested in for a night to see if they…

Robert Aldana's Appearance on Best of the Bay TV Show…

Robert Aldana's Appearance on Best of the Bay TV Show…

https://assets.thesparksite.com/uploads/2017/01/Robert-Aldana-ONLY-Best-of-the-Bay-.mp4 A few years ago, I was asked by the Association of REALTORS® to appear and speak on behalf of the industry on t…

Scotts Valley New Listing Inventory Dries Up in November, Average…

Scotts Valley New Listing Inventory Dries Up in November, Average…

New Listing Inventory Drying Up November’s real estate activity in Scotts Valley, specifically in the 95066 zip code showed a lot less new homes on the market with more closings than new listings by…

Scotts Valley October Closings Rise to .998 of Asking Price, Aver…

Scotts Valley October Closings Rise to .998 of Asking Price, Aver…

The Numbers SINGLE FAMILY HOMES After two months of closings at about 97% of asking price for single-family homes in the Scotts Valley area, October closings came in at a crisp .998 of asking price. T…

Robert Aldana Awarded Scotts Valley Man of the Year…

Robert Aldana Awarded Scotts Valley Man of the Year…

November 8th, 2014 - Robert Aldana, a resident of Scotts Valley since 1996 and REALTOR® since 1986 was recently awarded the Scotts Valley Man of the Year for 2014 for his contributions to the communi…

Home LP to SP Ratio Down Second Month in a Row in SV – Rates Do…

Home LP to SP Ratio Down Second Month in a Row in SV – Rates Do…

Up and down, up and down. That is how the housing market goes according to the time of the year, and according to what interest rates are doing. As we go into the last quarter of the year, it appears …

August Real Estate Stats in Scotts Valley Shows Less Homes For Sa…

August Real Estate Stats in Scotts Valley Shows Less Homes For Sa…

Less Homes For Sale The month of August was a month with less listings per day, with .87 per day, then just two months prior when June showed an average of 1.19 per day. This represents a drop in new …

Numbers in for First Half of 2014 SV Real Estate Market Show Surp…

Numbers in for First Half of 2014 SV Real Estate Market Show Surp…

Click to see spreadsheet in full screen 2014 Shows Similarities to 2013 2014 has been a banner year for the real estate market in and around Scotts Valley. Pretty much what was predicted by numerous r…

May Means More Listings in Scotts Valley…

May Means More Listings in Scotts Valley…

The numbers are out for May 2014 in the Scotts Valley real estate market and the numbers show the following interesting and important stats: 31 for 31 – There were 31 new listings in the month of Ma…

What's Hot & What's NOT in the SV Real Estate Market…

What's Hot & What's NOT in the SV Real Estate Market…

Want to know what's hot and what's not in the Scotts Valley real estate market? What's Hot: Interest rates - they have come down averaging 4.18% for a 30 year fixed, and they are expected to hit 5% or…

The Life and Effect of an Over-Priced Listing…

The Life and Effect of an Over-Priced Listing…

In hot markets, such as the one we are in today, many home sellers think that they can ask just about any high price and the home will sell. However, over-pricing a home could be one of the most costl…

Why an Appraisal is Not Needed to Determine Your List Price…

Why an Appraisal is Not Needed to Determine Your List Price…

One of the biggest questions people have when wanting to sell their home is how to determine what their home is worth. Some homeowners will hire a professional appraiser to get the value of their home…

Scotts Valley Pending Sales Almost Double in 2 Weeks…

Scotts Valley Pending Sales Almost Double in 2 Weeks…

More Homes For Sale, But Still Not Enough for Waiting Home Buyers The April real estate numbers for the Scotts Valley area are out and it was a month with rising inventory and a surge in pending sales…

The Secrets of Scotts Valley's Success…

The Secrets of Scotts Valley's Success…

Throughout the years, many studies have been released that show how home-ownership rates affect families throughout the country. One particular report,  (PDF file) done several years ago by the U.S. …

The State of Real Estate & Today's Biggest Home Seller Fear…

The State of Real Estate & Today's Biggest Home Seller Fear…

The numbers are out for February 2014 and the figures show the Northern California real estate market continues it’s unprecedented roll of strong demand with very little supply causing many closed s…

The Secrets to Buying a Home in a Hot Seller’s Market…

The Secrets to Buying a Home in a Hot Seller’s Market…

For many families, buying a home in a hot seller’s market has been extremely difficult, as the supply of available homes for sale has not even come close to meeting the demand that exists. More and …

The Best Ways to Sell Your Home for a Lot Less Than it is Worth…

The Best Ways to Sell Your Home for a Lot Less Than it is Worth…

If you are thinking of selling your home, even in this hot market where supply is just not meeting the demand, there are ways that you can still sell your home for a lot less than what it is worth. Wh…